Weight Lifting for Every Woman
Lioness Fitness isn’t like other gyms you’ve been to.
First, we believe that bodies are amazing. All of them. Including yours, right now.
We want to show you what it can do, and then watch that knowledge change your life.
It doesn’t matter how fit you are or aren’t when you walk in this door. You’ll feel like a badass when we hand you a barbell, a kettlebell, or some battle ropes.
And you’ll quickly realize that if you can do hard things here, you can do hard things anywhere.
We turn gym-haters into gym-junkies. We talk and laugh through every single class.
We dare you to NOT have fun here, even if you’ve never enjoyed a second of exercise in your life.
We teach women to move their bodies the way they’re meant to move, keeping you injury-free and strong in all the right ways as you navigate your daily life.
(If you wanna be playing tennis with your girlfriends in your 80’s before your afternoon Old Fashioned, the time to prepare is NOW, girl.)
Want to lose weight? Cool. Don’t? Also cool. We don’t assume, and we don’t obsess about it (trust us: it only makes the process worse.)
What we want for you, most of all, is to move better and feel better (physically and mentally), so you can enjoy life better, both now and later.
We’ve done our research, and we know what many fitness professionals are just starting to recognize: that every woman on earth would benefit from lifting weights, regardless of goals, lifestyles, and limitations.
We are proud to be a gym that cares deeply about women and strives to give them what they need to be the most energetic, functional, confident possible versions of themselves.
What Women are Saying
Female Fitness: Redefined
We believe that fitness has been underserving women for years. And we’re here to change that.
We’re tired of watching fitness programs work women into the ground, leaving them exhausted, injured, and ready to quit. (All current research clearly points to the fact that working smarter > harder.)
We’re tired of the assumption that all women are (or should be) trying to lose weight at all times. (Especially since all the fixation on weight loss is leading to less success in losing weight.)
We’re tired of watching fitness programs prey on postpartum moms during an unbelievably tender time in their lives, pushing the “pre-baby body” agenda rather than encouraging thoughtful, compassionate postpartum recovery.
And we’re just plain tired of watching the effects of all this pressure on our culture. All of the self-loathing and self-punishment is distracting us from being the strong, confident, compassionate LIONESSES we were meant to be.
Meet Our Team
All Certified Personal Trainers and strong women!
Owner / Trainer
Kim is passionate about fitness for women, and especially for fellow moms. She loves teaching group fitness classes, but even more, she loves educating women about their bodies and what they can do.
Kim is certified as a personal trainer through the National Academy of Sports Medicine, has specialty training in pre- and postnatal fitness, and holds a certification in Les Mills BodyFlow (a type of yoga).
At the gym, she keeps her own workouts varied with olympic-style weight lifting, traditional strength training, kettlebells and TRX, running and rowing, and (very very important to her sanity) yoga.
Kim is mom to three kids – Mason, Joshua, and Leah – and a proud UW-Madison alum (Journalism/Spanish). Her hobbies outside of fitness include reading and writing, camping and hiking, and eating and drinking tasty things.
Managing Director / Trainer
Raised by runners, Kelley learned the importance of movement and its positive effect on mind and body at a young age. She began pounding the pavement in college and ran half and full marathons in her mid-20s.
After the birth of her second child Kelley took a sabbatical from her first career in music education to pursue the role of stay-at-home-mom. Her desire for adult connection in a world of nap schedules and goldfish crackers led her to Kim. She needed something to shake up her workout routine, but strength training was always something she had avoided. Kim and her Lionesses changed all that. In fact, she loved it so much that she became an NASM certified personal trainer and joined the Lioness training team! She loves sharing her passion for building muscles and confidence with every Lioness!
Outside of the gym Kelley enjoys hiking with her partner and two kids, baking delicious treats, catching up with friends, and party planning.
Evie loves introducing people to the joy of movement, and helping them learn what their bodies can do. After trying a wide range of different sports and activities growing up, Evie began to get more and more interested in learning the hows and whys of what she was doing, which led to becoming an American Council on Exercise (ACE) certified personal trainer and group fitness instructor. In addition to traditional weightlifting, Evie’s workouts often include TRX, kettlebells, and joint health for injury prevention. With a particular focus on functional body mechanics and sustainable exercise habits, after a class she wants participants to feel good, challenged and excited to move. Outside of fitness, Evie is usually cooking, reading, or trying to keep her houseplants alive.
Jordan has been leading group classes since 2017, when she was a corporate wellness intern. However, she was involved in group fitness long before that, trying out things like Zumba, Yoga, Tabata, Cardio Barbell, and more! From rock climbing to aerial yoga, she loves finding exciting new ways to be active.
While she was a gymnastics coach, Jordan realized how much she enjoyed helping people learn new skills. That passion, combined with her love of being active, led her to earn a degree in Exercise Science and Nutrition from UW La Crosse. A certified NSCA (National Strength & Conditioning Association) personal trainer, she loves leading women in fun and effective workouts from home! When she’s not coaching, you can find her hanging out in a hammock with a good book, creating a charcuterie board to snack on, or out thrift shopping!